Episode 4 - WHAT MAKES AN EFFECTIVE CONTENT CALENDAR + HOW WE MANAGE OURS USING TRELLO
This is the Wake To Make podcast where we support you, the maker, so your making can support you. We’re a husband and wife team inspiring, empowering and equipping makers, just like you, to show you how to design your lives in such a way that your art works as hard as you do and to come along side you to build a thriving creative business.
EPISODE 4: WHAT MAKES AN EFFECTIVE CONTENT CALENDAR + HOW WE MANAGE OURS USING TRELLO
“WHAT AM I GOING TO POST TODAY?” If this is your thought every morning, then your content calendar is not working for you. A content calendar, simply put, is the way you manage your content. Choosing an effective method and type of calendar, for YOU, is the key to a successful content strategy. Today we’re sharing what makes an effective content calendar and how we use Trello to manage our own content and team.
We’re diving into what a content calendar is, how you can use one to plan your content effectively and why it’s important for your business. Creating content can get a little overwhelming and confusing at times, so we’re letting you in on a few of our content creation tips that will help you consistently create content your audience wants to see.
Trello is our second brain, so we’ve shared some tips on how it could help you and your business. If you don’t want to start your own Trello board from scratch, join the Wake To Make Resource Library where we’ve shared our content calendar with you so you have a starting point.
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DIAMONDS IN THE RUFF:
Any type of thing you’re creating and putting out there is content – Lilah
Trello is a really flexible project management tool – Zac
It’s (Trello) been a big part in replacing email, reducing email at least – Zac
You can have ALL the content calendars you want, but if you’re not actually using it and interacting with it, it’s not going to be effective – Lilah
Don’t lose the fun in your content creation - We got out of our 9-5’s for it to be fun – Zac
There’s a lot of different ways to manage your content calendar. It just needs to be in a way that is easy for you to go in and continue. Nothing is worse than sitting there and mapping out three months and you suddenly get to the end of three months and you have no more content because you haven’t added more – Lilah
Keeping that focus on what excites you and what’s useful to your audience, when you do that you’ll find that you’re producing well enough and consistent enough that you won’t have to skip days – Zac
About the Wake to Make Movement
The Wake to Make Movement was created to inspire and empower makers and artists like you, to design your lives in such a way that your art works as hard as you do and to come alongside you to build your thriving creative business.
RESOURCES & LINKS
CONNECT WITH ZAC & LILAH HERE